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Who Are We?

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Source: Archived Content

Date: Oct 13, 2001

The latest article in 'Onboard Updates' mentions that "United is seeking employees' help to bring business back to United by selecting some to assist in future advertising campaigns."  The article is titled, "Who Are We?"

The article goes on to mention that, "Interested employees can respond, in 20 words or less, to the questions...If given the opportunity to tell a potential customer about United, what would you say?  What is United?  Chosen responses may be featured in United advertisements."

No financial assistance is offered for this input, just, well, recognition I suppose.

Well, here's ours:

The importance of face-to-face interaction by flight attendants must never be underestimated. They’re an essential key to this airline’s success.

Okay, so it's slightly longer than 20 words, but I think the meaning is clear.  The key word is underestimated.  The recently-fired new hire flight attendants were also a key to the airline's success---every bit as important as any other employee group.

If any of those ex-flight attendant folks are reading this article, I hope you are doing well and soon able to obtain work again.

My point with this?  It may be a little early to be actively soliciting assistance from an employee group that has recently seen some of its members swiftly fired, and many others furloughed.

We are concerned human beings.  That's who we are.

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